I wouldn’t worry about Disney changing Marvel’s content.

Disney has owned Miramax, which put out Pulp Fiction. Disney has no problem making money off of R-rated stuff. It’s not like the “Disney” name or the mouse-ear logos are going to be put on any R-rated comics.

I don’t think the average target age-group is all THAT different, though. Over the course of the last decade or so, basically everyone under 40 are all into the same things, for the most part. Comics are read by 35-year-olds, but many of the same comics can be read and are read by 15-year-olds. Same with Disney movies: films like Cars and the Incredibles reach ages 6 to 40, easily. Of course, there are different median ages for the average audience member or whatever, but you’re still talking about hitting the same very broad demographic. We’re talking about THE demographic for everything pop culture, basically. Most profitable franchises on earth are able to connect with anyone under 40 without too much trouble. The generation entering their forties now (basically the Gen-Xers) are just BIG KIDS, basically. They’d watch a Marvel movie, they might read a comic book, they would watch a Pixar movie, they would watch a Miramax movie.

I’ve been thinking about this Thor thing for awhile also. I really don’t see how the concept will work for big budget marvel film. He may work on the comic book pages, but how will he relate to the general public and make millions? If they do make this film, I think they should seriously consider if they need to focus on his being a god with parents who are gods. People like me, who don’t exactly read alot of comic books, I really don’t see how this will work. But if they do it in a crafty way that is more universal, like he is from an alien world living here on earth, I could see that working.